Celebrate International Women’s Day on March 8

International Women’s Day (IWD) is a global day celebrating the social, economic, cultural and political achievements of women. The day also marks a call to action for accelerating gender parity. IWD has occurred for well over a century, with the first gathering in 1911 supported by over a million people in Austria, Denmark, Germany and Switzerland.

According to their official website, IWD is powered by the collective efforts of all. Collective action and shared ownership for driving gender parity is what makes International Women’s Day successful.

The 2019 IWD campaign is themed Balance for Better. The thought process behind the theme is: The future is exciting. Let’s build a gender-balanced world. Everyone has a part to play – all the time, everywhere. From grassroots activism to worldwide action, we are entering an exciting period of history where the world expects balance. We notice its absence and celebrate its presence. Balance drives a better working world. Let’s all help create a #BalanceforBetter.

The Balance for Better campaign will run all year, not just on IWD (March 8). The campaign theme provides a unified direction to guide and galvanize continuous collective action, with #BalanceforBetter activity reinforced and amplified all year.

Balance is not a women’s issue, it’s a business issue. The race is on for the gender-balanced boardroom, a gender-balanced government, gender-balanced media coverage, a gender-balance of employees, more gender-balance in wealth, gender-balanced sports coverage. Gender balance is essential for economies and communities to thrive.

To join in the celebration and learn more about International Women’s Day make sure to visit their official website.

#IWD2019 #BalanceforBetter